Angebote zu "Digital" (215 Treffer)

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eBusiness & eCommerce
66,49 € *
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Erscheinungsdatum: 19.10.2010, Medium: Taschenbuch, Einband: Kartoniert / Broschiert, Titel: eBusiness & eCommerce, Titelzusatz: Managing the Digital Value Chain, Auflage: 2009, Autor: Meier, Andreas // Stormer, Henrik, Übersetzung: Gosselin, Elizabeth, Verlag: Springer Berlin Heidelberg // Springer-Verlag GmbH, Sprache: Englisch, Schlagworte: Wirtschaftsmathematik und // informatik // IT-Management // Organisationstheorie und // verhalten // Unternehmensanwendungen, Rubrik: Wirtschaft // Allgemeines, Lexika, Geschichte, Seiten: 232, Informationen: Paperback, Gewicht: 494 gr, Verkäufer: averdo

Anbieter: averdo
Stand: 01.06.2020
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Advances in Digital Marketing and eCommerce (eB...
116,95 € *
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This book highlights the latest research presented at the first Digital Marketing & eCommerce Conference (Barcelona, Spain, June 2020). Papers include a diverse set of digital marketing and eCommerce-related topics such as user psychology and behavior in social commerce, influencer marketing in social commerce, social media monetization strategies, social commerce characteristics and their impact on user behavior, social branding, business model, user privacy, and more.

Anbieter: buecher
Stand: 01.06.2020
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Advances in Digital Marketing and eCommerce (eB...
116,95 € *
ggf. zzgl. Versand

This book highlights the latest research presented at the first Digital Marketing & eCommerce Conference (Barcelona, Spain, June 2020). Papers include a diverse set of digital marketing and eCommerce-related topics such as user psychology and behavior in social commerce, influencer marketing in social commerce, social media monetization strategies, social commerce characteristics and their impact on user behavior, social branding, business model, user privacy, and more.

Anbieter: buecher
Stand: 01.06.2020
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Bain, David: Marketing Now
35,59 € *
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Erscheinungsdatum: 10.12.2019, Medium: Buch, Einband: Gebunden, Titel: Marketing Now, Titelzusatz: 134 of the World's Leading SEO, Online Advertising and Social Media Gurus Share Their Number 1, Actionable Digital Marketing Tip, Helping You to Grow Your Website Visitors, Boost Your Ecommerce Conversion Rates and Accelerate Your Online Bu, Autor: Bain, David, Verlag: Author Academy Elite, Sprache: Englisch, Schlagworte: BUSINESS & ECONOMICS // Marketing // General, Rubrik: Wirtschaft // Werbung, Marketing, Seiten: 268, Informationen: HC gerader Rücken mit Schutzumschlag, Gewicht: 487 gr, Verkäufer: averdo

Anbieter: averdo
Stand: 01.06.2020
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Ecommerce Analytics: Analyze and Improve the Im...
32,99 € *
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Today's Complete, Focused, Up-To-Date Guide to Analytics for Ecommerce Ecommerce analytics is not generic analytics. Rather, it encompasses specific, powerful techniques for collecting, measuring, analyzing, visualizing, dashboarding, optimizing, personalizing, and automating data related to online sales and customers. Ecommerce Analytics is the first focused, coherent, and practical guide to applying modern analytics in ecommerce. Authored by leading consultant and analytics team leader Judah Phillips, it shows how to leverage all your data resources to improve efficiency, grow revenue, reduce cost, and boost profitability. This landmark guide focuses on using analytics to solve the critical problems ecommerce organizations face, from generating demand to acquiring customers, understanding and shaping digital behavior to accelerating and optimizing conversion, nurturing new customers to re-engaging and retaining former purchasers. Phillips helps you integrate ecommerce analytics throughout all facets of digital experience, product development, business management, transactions, merchandising, and marketing. You'll discover techniques for improving strategy, tactics, and experience and measuring performance throughout the customer lifecyle, including mobile, social, and the Internet of Things (IoT). From building teams and models through choosing platforms and channels, Phillips covers all you need to fully leverage analytics in any ecommerce organization. Answer the questions that drive ecommerce profits! Customers: What are the characteristics of my most (and least) loyal customers, and how do I segment them? Marketing: How do our customers perceive us? Which have the highest lifetime value? Categories/Products: Which products earn the highest sales or margins? Which are purchased together? Price/Promotions: What's the business impact of discounts and promotions? Channels: How are my channels performing? How do they compare to and complement each other? Prospects/Customers: Which prospects should I target? What offers will work best? Optimization/Prediction: What site elements should I test? What products should I order?

Anbieter: buecher
Stand: 01.06.2020
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Ecommerce Analytics: Analyze and Improve the Im...
32,99 € *
ggf. zzgl. Versand

Today's Complete, Focused, Up-To-Date Guide to Analytics for Ecommerce Ecommerce analytics is not generic analytics. Rather, it encompasses specific, powerful techniques for collecting, measuring, analyzing, visualizing, dashboarding, optimizing, personalizing, and automating data related to online sales and customers. Ecommerce Analytics is the first focused, coherent, and practical guide to applying modern analytics in ecommerce. Authored by leading consultant and analytics team leader Judah Phillips, it shows how to leverage all your data resources to improve efficiency, grow revenue, reduce cost, and boost profitability. This landmark guide focuses on using analytics to solve the critical problems ecommerce organizations face, from generating demand to acquiring customers, understanding and shaping digital behavior to accelerating and optimizing conversion, nurturing new customers to re-engaging and retaining former purchasers. Phillips helps you integrate ecommerce analytics throughout all facets of digital experience, product development, business management, transactions, merchandising, and marketing. You'll discover techniques for improving strategy, tactics, and experience and measuring performance throughout the customer lifecyle, including mobile, social, and the Internet of Things (IoT). From building teams and models through choosing platforms and channels, Phillips covers all you need to fully leverage analytics in any ecommerce organization. Answer the questions that drive ecommerce profits! Customers: What are the characteristics of my most (and least) loyal customers, and how do I segment them? Marketing: How do our customers perceive us? Which have the highest lifetime value? Categories/Products: Which products earn the highest sales or margins? Which are purchased together? Price/Promotions: What's the business impact of discounts and promotions? Channels: How are my channels performing? How do they compare to and complement each other? Prospects/Customers: Which prospects should I target? What offers will work best? Optimization/Prediction: What site elements should I test? What products should I order?

Anbieter: buecher
Stand: 01.06.2020
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Brodersen CRM-Software optimal evaluiere
46,95 € *
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Erscheinungsdatum: 01.11.2018, Einband: Kartoniert, Titelzusatz: Ratgeber für Start-up's, Personen- und Kapitalgesellschaften - Analysekriterien für eine situationsgerechte Entscheidungsfindung, Auflage: 1/2018, Autor: Brodersen, Lars, Verlag: CRM Verlag, Co-Verlag: Lars Brodersen, Sprache: Deutsch, Schlagworte: Analyse // B2B // B2C // Cloud // CRM // Customer Relationship Management // Digital // eBusiness // eCommerce // Force // IT // Kundenbeziehungsmanagement // Marketing // Marketing Automation // Modul // Online // Open Source // Sales // Service // Social CRM // Software // System // Technologie // Tool // Vertrieb, Produktform: Kartoniert, Umfang: 250 S., Seiten: 250, Format: 1.5 x 21 x 14.9 cm, Gewicht: 425 gr, Verkäufer: averdo

Anbieter: averdo
Stand: 01.06.2020
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Brodersen CRM-Software optimal evaluiere
46,95 € *
ggf. zzgl. Versand

Erscheinungsdatum: 01.11.2018, Einband: Kartoniert, Titelzusatz: Ratgeber für Start-up's, Personen- und Kapitalgesellschaften - Analysekriterien für eine situationsgerechte Entscheidungsfindung, Auflage: 1/2018, Autor: Brodersen, Lars, Verlag: CRM Verlag, Co-Verlag: Lars Brodersen, Sprache: Deutsch, Schlagworte: Analyse // B2B // B2C // Cloud // CRM // Customer Relationship Management // Digital // eBusiness // eCommerce // Force // IT // Kundenbeziehungsmanagement // Marketing // Marketing Automation // Modul // Online // Open Source // Sales // Service // Social CRM // Software // System // Technologie // Tool // Vertrieb, Produktform: Kartoniert, Umfang: 250 S., Seiten: 250, Format: 1.5 x 21 x 14.9 cm, Gewicht: 425 gr, Verkäufer: averdo

Anbieter: averdo
Stand: 01.06.2020
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Advances in Digital Marketing and eCommerce
149,99 € *
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Advances in Digital Marketing and eCommerce ab 149.99 € als Taschenbuch: First International Conference 2020. 1st ed. 2020. Aus dem Bereich: Bücher, Wissenschaft, Wirtschaftswissenschaft,

Anbieter: hugendubel
Stand: 01.06.2020
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